Helen McGuire

CEO and Co-Founder



Helen McGuire is the CEO and Co-Founder of Diversely.io, a platform that uses tech to reduce bias and provide data to increase workplace diversity through hiring. As an award-winning entrepreneur in the diversity space, she founded the first women’s careers platform in the Middle East – Hopscotch.work – in 2016, which grew to a worldwide community of over 80k working with businesses like Facebook, Mastercard and Nestle, and expanding to Singapore in 2018. To scale the impact of her work Helen joined forces with her Diversely co-founder and CPO, Hayley Bakker, in April of 2020. The vision for the company is to reduce workplace bias for all those from under-represented groups - not just women – by creating a scalable, global solution through the use of AI-driven tech. The company successfully completed its pre-seed round in September 2021 and has a ten-strong team working to deliver online D&I solutions for its clients globally. Helen’s focus is on the communications and commercial side of the business. She is the host of The D&Igest podcast, speaker, contributor and thought leader on the topics of diversity, equality and inclusion. Helen began her career in the music industry in London, achieving her dream role at BBC Radio 1 in her early twenties producing award-winning shows for the likes of John Peel, Mary Anne Hobbs and Gilles Peterson. Concurrently, Helen presented her own monthly radio programme - Join The Dots - airing in over 15 countries globally, DJ’d and wrote for top music publications, travelling the world interviewing artists. She moved into Communications in 2011, where she specialised in digital content, broadcast and PR in the UK, Europe and the Middle East working for international agencies markettiers, BBDO and Proximity before starting her own business, Hopscotch, in 2015. Helen has three young children - Clementine (6), Arlo (5) and Iris (2) and lives with her husband, Justin, and their English bulldog, Percy. She is a passionate speaker, writer and photographer, a proud part-time vegan and loves fashion, horses and travel. For more information on Diversely.io, please visit Diversely.io or get in touch at info@diversely.io. ENDS

Stay connected

Register for the World Staffing Summit 2023 for free!